Frequently Asked Questions

Roadvert FAQs


We've collected together some frequently asked questions about Roadvert. If you still have questions call us; we're here to help.

  •  What is Roadvert?

    Roadvert is a powerful combination of technology and traditional changeable signage for fleets. It can predict the audience of a truck as seen from other road users.

    But how? A small piece of hardware is attached to the truck that relays all data to the software. Our beacon technology, iRoadvert, broadcasts contextually relevant messages to consumer smart devices as truck fleets travel around the country.

  •  What information does the data predictor give?

    The predictor estimates the potential audience a truck can deliver by going about its daily business. 

  •  How does Roadvert’s technology give your fleet an advantage?

    By using this unique technology, all company trucks become financially accountable and can be allocated a value to brand marketing or external advertisers.

  •  What is the cost?

    There is a one off set up cost per truck and a monthly usage charge.

  •  Can I run different campaigns with my range of trucks, or just one?

    Yes, you can run different campaigns on different trucks or even on different sides or the rear of trucks.

  •  What graphic system can I use?

    You can only use the Spedian™ truck graphics systems www.spedian.com.